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© 2021 Lori Ashcraft. All rights reserved.

LORI ASHCRAFT DESIGN LORI ASHCRAFT DESIGN
  • HOW I CAN HELP
  • WORK
  • LOGOS
  • WHAT THE DECK?
  • ABOUT
  • CONTACT
Tell me about your project
Projects
- Pride Stride
rainbow crosswalk with person walkin

Pride Stride Logo

Spearheaded by LA Pride, LGBTQ+ Pride organizations from across America came together to create the first-ever national “Pride Stride” Virtual Run. Each of the participating Pride organizations helped promote Pride Stride in their own respective regions, kicking off an uplifting, fun and masked 5k/10k event for LGBTQ+ communities and their supporters

The Goal

The challenge for this logo was to create something evergreen and could easily be used by 30+ cities across the country. This was the first year of what is to be an annual Pride Stride event and I was asked to create a primary logo that could stand alone, as well as be able to seamlessly include a date and location. I was also asked to include the rainbow colors and I wanted to find a way to do that in a non-traditional way in order to make this logo distinctive. It was a pleasure  making this clean, versatile and fun logo!

Scope

– Logo
– Collateral Design

pride stride white logo with rainbow on purple
runners on white and yellow striped road
pride stride logo and street banner
white t-shirt with rainbow pride logo
white brick wall with logo banner pride stride rainbow

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Logo and Brand Identity for count the chickens
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KNAPP HOUSE
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On Deck

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How I can help

Why me?

I'm Lori Ashcraft, based in Los Angeles, designing for you, wherever you are.

Let's chat!

instagram.com/ashcraft.made/    instagram.com/ashcraft.made/    linkedin.com/in/lori-ashcraft-4717063/


© 2022 Lori Ashcraft. All rights reserved.

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