![modern logo with cactus duotone for di zock design](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-logo-cactus-duotone.jpg?fit=2500%2C1216&ssl=1)
Logo and Brand Identity for Di Zock Design
Creating for another creative is extra fun. Especially when they are as awesome and talented as Di Zock. Building a logo and brand identity for Di Zock Design was a blast. A landscape architect working out of Venice, CA, Di plans and builds some of the most beautiful gardens you’ll ever lay eyes on.
The Goal
Di’s vibe is high-end and modern, so I leaned into that and drew inspiration from some of the key elements essential to the art of landscape architecture – unity, scale, balance, simplicity, variety, emphasis, and sequence as they apply to line, form and color.
![brand identity for Di Zock Design in pantone greens on cream background](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/logo-di-zock-design-color-site.jpg?fit=2000%2C1114&ssl=1)
![green cactus duotone with white vertical logo](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-logo-white-green-cactus.jpg?fit=800%2C533&ssl=1)
![coral and green plant duotone with horizontal modern, white logo](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-logo-white-coral.jpg?fit=800%2C533&ssl=1)
![White canvas tote bag with printed logo in shades of green](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-canvas-tote-logo.jpg?fit=2200%2C2200&ssl=1)
![modern cover design on three-ring binder with pocket and paper insert](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-binder-mockup.jpg?fit=2500%2C1667&ssl=1)
The logo’s green color palette is accented by coral and cream for an earthy mix with a pop. The three duotone combos allow for endless image and background options to be used throughout visual identity items.
![Brand identity color palette for landscape architect Di Zock](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-color-palette.png?fit=1600%2C1187&ssl=1)
![business card design with stripes and duotones for landscape architect di zock](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-business-card.jpg?fit=2500%2C1406&ssl=1)
![green repeating wallpaper pattern on office wall with desk and chairs](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-wallpaper-pattern.jpg?fit=2000%2C1333&ssl=1)
![sketch book cover with green stripes and landscape architect tree illustration](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-sketch-book.jpg?fit=2500%2C1667&ssl=1)
![white embroidered logo on green hoodie](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-embroidered-hoodie-2.jpg?fit=1000%2C667&ssl=1)
![man in gardern wearing white t-shirt with modern logo](https://i0.wp.com/loriashcraft.com/wp-content/uploads/2022/01/di-zock-design-shirt.jpg?fit=1000%2C667&ssl=1)