Summer Jazz Nights Brand Identity
The annual five-week summer music series, Summer Jazz Nights, at Hollywood & Highland has Angelenos gathering to hear eclectic jazz styles from the likes of Poncho Sanchez and Pete Escovedo. In the heart of Hollywood, guests can sit ‘n sip or get their groove on under the stars with eats by renowned Wolfgang Puck Catering and beverages by Rum & Humble. I’ve seen some mad salsa skills thrown down. Summer lovin’ good.
The series is sponsored by Subaru and produced by KJazz 88.1 FM Radio, and all proceeds go to benefiting Project Angel Food.
The Goal
Jeannie Lonnquist from Hollywood & Highland’s marketing team called on me to help re-imagine the visual identity of the years-long Wine & Jazz series, as it took on new life as Summer Jazz Nights. This one was super FUN!
Scope
– Identity
– Illustration
– Advertising, signage and event collateral
